Paranormal horror films such as paranormal activity have iconography such as ghostly symbols, dark places, and unusual things happening such as doors slamming and swinging lights and haunted houses. Other Iconography in paranormal horror is blue filters, these are associated with these types of films because it gives the feel that its cold and the presence of a paranormal being.
Iconography is very similar to the generic conventions of horror because it talks about props and the use of location so other generic conventions of films are the use of location. Locations tend to be deserted where there is slight chance of escaping, dark paths, endless roads to make the film more interesting with the constant on the edge parts of the film because you want to see what happens to the character.
Another convention of paranormal horror is trying to frighten the audience with the jumpy scenes or things popping up in mirrors. Another way in which they do this is with the use of lighting for example if there is candles and it starts to flicker this gives the audience hints something is about to happen or appear.ther typical conventions of supernatural horror us the use of wind, creepy shadows, unexplainable noises and moving objects.
Normally in paranormal horror there is usually someone who comes in to test this paranormal being for example the use of cameras and crucifixes are used in films to make it angry to reveal itself which is used in most paranormal horror to reveal what is exactly haunting them.
More conventions are the use of sound mainly non-diagetic sound. Usually loud fast pace music to build tension or piano or organs to add a spooky feel to the film. Sound is sometimes synced with heartbeats to show anxiety with in the film.
Conventions like characters are used in paranormal horror for example there is always the character that doesn't believe which is used to increase the amount of horror for the audience because more things will happen to that character and is usually the character which dies. Also, there is usually a priest brought in to try prevent things happening which there normally is in most supernatural horror films. The use of props like crucifixes are used to stir things in the film to make more things happen and to make the audience jump more.
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